A true virtual CFO business provides a level of service equivalent to that provided by a CFO/financial controller who is a part of the client’s team, Colin Wright, president and a founding member of the Virtual CFO Association, says. “This means being a part of the team. It is not just about providing forecasts, reports and analyses. It is about helping the business to focus on successful strategies and managing performance through accountability.”

– Helen Ozolins

A small-to-medium business might not be ready for a permanent CFO just yet: a small business will struggle to justify the expense. But don’t ever think you’re too small to manage your finances properly.

If you’re running a business, it is the time to look out for a virtual CFO when you:

• need better insights to make better decisions
• are struggling to budget and forecast appropriately
• are growing but your processes aren’t
• are spending but you don’t know how you’re spending

Sync Accounting & Consulting can help business find answers, and support making confident decisions.